Industry Information
Multi-factor constraints, the export of casings is "stressful"
Natural casings are called soft gold. The sausage products of developed countries such as Europe and America are basically packaged with natural casings. They are safe, edible, nutritious and easy to digest pure natural food packaging. A few years ago, the supply of casings in the international market was in short supply, especially in the processing season of meat products. Natural casings were “one meter hard to find”, and China’s casing industry also opened up “high-speed roads”, occupying “half of the world’s casing exports”.
However, with the development of the market, many developed countries began to join the ranks of casing production and processing. In 2015, China exported 94,700 tons of casings and the value of goods was 1.039 billion US dollars. The export volume dropped significantly, especially in sheep casings. The average price dropped by 13.5%.
Heze is the region with the most export casings in Shandong. According to the reaction of local casing manufacturers, at present, the sales market of casings has been sluggish. It is not only the price, but also the confidence of many enterprises.
Corporate funds are “stressed”. First, the appreciation of the renminbi affects exports. As the exchange rate of the renminbi against the euro and the yen continues to rise, the cost advantage of corporate exports has been completely offset, resulting in a gradual decline in the export earnings of casing products; second, the pressure on capital turnover. The value of a container casing product is 4 million yuan to 6 million yuan. According to each casing company, one container is exported per month. Considering the shipping cycle and the time limit for payment, the enterprise needs 20 million to 30 million yuan of capital turnover; the third is serious profits. Sliding down. Since the price of casings reached a high point in 2013, the enterprises rushed to grab the raw materials at high prices. Then the prices of raw materials continued to decline, and now they are down by about 50%, while the prices of finished casings are falling by about 60%. The prices of raw materials and export prices are not coordinated, and they are severely squeezed. Profit margins.
International competition is "stressful." The casings are packaged as edible foods and the consumption is basically stable. Pakistan, Mongolia and other countries have begun to process casings. Although the quality of products is quite different from that of China, due to the low labor cost, it has a clear price advantage. Due to the economic downturn in the foreign countries, the market demand for natural casings is reduced. The casings are cheaper, uniform in specifications, more suitable for mechanized production, and the average price is 60% cheaper than natural casings, which is more favored by customers.
Enterprise management is "stressful." At present, the production and management of China's casing export enterprises have the following main problems: First, the casing export enterprises are mostly small and medium-sized enterprises, there are few technical management personnel, there is not enough capital injection, and the enterprises have poor ability to resist market risks. Second, the shortage of skilled workers leads to The increase in labor costs has increased the burden of business operations. Third, the traditional casing consumption market has basically formed a solid marketing system. To a certain extent, it has formed a market monopoly. It is difficult to maximize the profit of export casings and it is difficult to open up new sales markets. The casing enterprises are passively adapted to export, and the product specifications are formulated by the customers. The customers often guide the enterprises to over-production and maliciously lower the price of the products.
The export conditions are "stressful." The EU, the United States and Japan are the main export markets for salted casings in China. The amount of casings exported by China to these countries and regions accounts for about 70% of the total export value, and the export market is relatively concentrated, although enterprises strive to open up emerging markets and strive to achieve diversified export markets. However, from the current export situation, the traditional export market still dominates, and export trade is therefore highly vulnerable to foreign technical trade measures. The European Union stipulates that chloramphenicol and nitrofuran metabolites in salted casings should not be detected, requiring exporters to batch-test and increase the cost of competition for enterprises; Japan also implemented the “positive list system” on May 29, 2006, and Implement new residue limit standards. In addition, due to Japan's request that China's export of casings must be disinfected at designated ports in the country, it is difficult to enter the Japanese market for deep processing products such as casing casings and sleeves with high added value and obvious processing advantages in China.
It is worth noting that the consumption of casings in foreign countries has remained basically stable, while China's share in the world's casing trade is in a downward trend, and export competition is increasingly fierce, and it is feared that "half of the country".